Coaches and gurus have taken over social media. We frequently come across a new "expert" on some subject, whether it be relationships, health, lifestyle, or anything in between. Some of these gurus have interesting or useful content, and some have a few services or products that look like they are worth trying. But with so many of them trying to sell their products to you, how do you know which ones are best for you? It seems easiest to go with the most popular, because they seemingly have the most to lose. Once someone has built up a large audience, they will be held accountable if they disappoint them by selling them mediocre products and services. 

You are one of a kind, and it's possibly your greatest strength. It may not feel like it because being unique can sometimes feel like a burden.